Archives for “Search Engine Advertising”

Google “God in Houston” and you won’t find a church

Posted by eschipul on Tuesday, June 1, 2010 at 1:55 pm. Comments are off.

In the process of explaining SEO (search engine optimization) over the years I frequently demonstrate that if you Google “God in Houston” the top results are not churches. Now I’m not talking about the local results that show the churches, but the actual search results below that that lists KSBJ as the top result for “God in Houston” [...]

Filed under Marketing, PR, SEO and Tech, Search Engine Advertising, houston, Churches, communication, God, houston, SEM, seo.

SEM Presentation from Barcamp Houston 2007

Posted by eschipul on Saturday, August 25, 2007 at 3:43 pm. 8571 Comment.2007-08-25+21%3A43%3A02eschipul

Filed under Search Engine Advertising.

Mahalo Greenhouse – user generated search pages

Posted by eschipul on Thursday, June 14, 2007 at 5:21 am. Comments are off.

Filed under Search Engine Advertising.

Viral Marketing Described as Link-Bait

Posted by eschipul on Friday, August 11, 2006 at 8:37 am. Comments are off.

Filed under Search Engine Advertising, link bait, Public Relations, Search Engine Advertising, seo, ses.

Squidoo and SEO Spam- please no

Posted by eschipul on Tuesday, August 1, 2006 at 10:27 pm. 10942 Comments.Squidoo+and+SEO+Spam-+please+no2006-08-02+04%3A27%3A45eschipul

Filed under Search Engine Advertising, squidoo ferrets sethgodin seo blackhat.

Microsoft AdCenter Gender Predictions for Demographic Marketing

Posted by eschipul on Wednesday, June 28, 2006 at 10:28 am. Comments are off.

Filed under Search Engine Advertising, search engines seo demographics marketing adcenter adlab microsoft google technorati blogpulse.

Cost-Per-Action Advertising for Survey Promotion?

Posted by eschipul on Thursday, June 22, 2006 at 10:15 am. Comments are off.

Filed under Search Engine Advertising, Cost-Per-Action advertising searchengines affiliatemarketing.

HitTail – Web Analytics from a PR Firm?

Posted by eschipul on Thursday, June 15, 2006 at 11:21 pm. 11328 Comments.2006-06-16+05%3A21%3A27eschipul

Via Marketing Shift a PR agency has created an SEO “long tail” optimization tool. From the Marketing Shift post: A free program organizes “long tail” data about how people found your site through natural search and suggests keywords to use for search engine optimization. and PR Firm Connors Communications, which wrote the MyLongTail software (now [...]

Filed under Search Engine Advertising, hittail longtail seo publicrelations connorscommunication connors searchengines.

Voter Fatigue Skews Search Engine Results for the Aristrocracy

Posted by eschipul on Tuesday, May 16, 2006 at 2:03 pm. 11562 Comments.2006-05-16+20%3A03%3A34eschipul

Filed under Search Engine Advertising, distributedauthoring deancampaign aristrocracy searchengines seo mediainsider DavidBerkowitz.

Google and Accoona for “Perception of Public Relations” – Accoona no match!

Posted by eschipul on Tuesday, March 28, 2006 at 10:48 am. Comments are off.

Filed under Search Engine Advertising, "perception of public relations" PR "public relations" "search engines" "artificial intelligence".

Houston Interactive Marketing Group Kickoff Event

Posted by eschipul on Monday, January 23, 2006 at 9:41 am. 12741 Comment.2006-01-23+15%3A41%3A00eschipul

Filed under Search Engine Advertising, Advertising, search engines.

Short Links Matter, but Please Don’t Break the Linking Paradigm

Posted by eschipul on Saturday, December 10, 2005 at 8:44 am. Comments are off.

Filed under Search Engine Advertising, book links, design, linkbaton, links, user interface.

GROK Newsletter on Conversion Rates – PR without Conversion

Posted by eschipul on Tuesday, December 6, 2005 at 2:23 pm. Comments are off.

Filed under Search Engine Advertising, conversion rates, Web Marketing.

Google has begun testing a new click-to-call service

Posted by eschipul on Tuesday, November 29, 2005 at 5:44 pm. Comments are off.

Filed under Search Engine Advertising, google advertisements, Internet calling, Manchester United, Premier League.

Visualization of Search – Sphere Explorer

Posted by eschipul on Thursday, November 24, 2005 at 6:46 pm. Comments are off.

Filed under Search Engine Advertising, search engine visualization, sphere.

Analytics Biz Challenged by Google

Posted by eschipul on Thursday, November 24, 2005 at 6:23 pm. Comments are off.

Filed under Search Engine Advertising, coremetrics, deepmetrix, urchin, web analytics, websidestory, webtrends.

Google wants ALL of your data, not just the recent stuff

Posted by eschipul on Sunday, November 20, 2005 at 8:48 pm. Comments are off.

Filed under Search Engine Advertising, content managment, google, google base.

Google Base Bulk Uploads

Posted by eschipul on Thursday, November 17, 2005 at 7:11 pm. Comments are off.

Filed under Search Engine Advertising, bulk, google base, rss 2.0, upload.

Google Base is Live – mostly links out

Posted by eschipul on Thursday, November 17, 2005 at 8:22 am. Comments are off.

Filed under Search Engine Advertising, Branding, CGM, google, google base.

IABC – Demystifying Search Engine Optimization

Posted by eschipul on Friday, November 11, 2005 at 6:01 pm. Comments are off.

Filed under Search Engine Advertising, Houston Technology, IABC, seo.

SEO, PR and Branding

Posted by eschipul on Tuesday, November 8, 2005 at 9:16 pm. Comments are off.

Filed under Search Engine Advertising, brand building, rubel, search enginep anel, walmart.

Microsoft Search Call Out to Google

Posted by eschipul on Sunday, November 6, 2005 at 7:42 pm. Comments are off.

Filed under Search Engine Advertising, google, microsoft, Search Engine Advertising, seo.

AJAX, Exactness of Speech Matters, Especially for Context Ads!

Posted by eschipul on Tuesday, October 25, 2005 at 2:55 pm. Comments are off.

Filed under Search Engine Advertising, AJAX, keyword relevance.