Archives for “Advertising”
Tweet AdAge released their Megabrands list for 2005. It ranks advertisers by US Ad Spending. The full brand report is here. What I would like to see is a cross reference showing public relations spending versus advertising spending for those monsters. When you are spending 1.7 Billion though, well I guess you can do whatever [...]
Tweet I did a post several months ago on a Marketing Budget Survey from 2004 that I used for a presentation with AMA in Dallas. The 2004 marketing budget graphic is below on the left. The marketing graphic on the right is from *this week’s* Houston Business Journal showing percentages of revenue from Houston Advertising [...]