Social Media Optimization: Putting the Relations Back in PR
Presenting “Social Media Optimization: Putting the Relations Back in PR” tomorrow in Miami. Wish me luck!
What are you doing to build morale in a recession?
Question: What are you doing to build morale in a recession? People are worried!
Answer: Not much really. I no longer view it as management’s job to entertain the troops.
Or to put it another way; whatever will be will be.
Whether the issue is the price of gas, the price of food, the
electric bill, the war, the recession, the unemployed, the lack of
health care, the broken government run by the boomers to be paid off by
the millenials who haven’t figure it out yet, the devaluation of our
currency, well, there are just plenty of reasons to be in a craptastic
mood as an American right now.
I’ve done this dance before. 2001 was crap even before 9-11 and it
went down from there. And we were told to "go shopping" while we
figured out who attacked us. (Rant: This time buy a smaller car. Carpool. Move closer to work (gasp!). Get a roommate. Save money. Meet
the neighbors. Organize card nights to save money from restaurants and
have a better time and get the kids playing in the streets again. Think.)
As a company we had an mini-exodus of employees in 2001 and went from 12
employees all the way down to 6 at our lowest point. As a leader I
blamed myself for this. No longer. Maintaining employee morale and a
sense of determination is far beyond the ability of one leader.
Particularly given the inputs of so many outside of work.
The public for which masterpieces are intended
"Whom were these two seeking to please? Not the audiences of Lima. They had long since been satisfied. We come from a world where we have known incredible standards of excellence, and we dimly remember beauties which we have not seized again; and we go back to that world. Uncle Pio and Camila Perichole were tormenting themselves in an effort to establish in Peru the standards of the theaters in some Heaven whither Caleron had preceded them. The public for which masterpieces are intended is not on this earth."